The history of PRECISTA starts in the 1950’s and is an eventful travel from British military watches in England to Brügg near Biel the world capital of watchmaking in Switzerland.

PRECISTA’s long tradition symbolizes the evolution of timekeeping for military purposes in the United Kingdom since 1950. With a history stretching back to the mid of the previous century, PRECISTA is one of the insider brands when it comes to military timepieces. In its early years, PRECISTA watches were known as genuine British military timepieces to all branches of the armed services.

PRECISTA has always known how to meet its customers’ demands for high precision and outstanding quality. Joining the SMW Swiss Military Watch Co S.A. in 2010, PRECISTA continues to pursue this tradition today, creating military masterpieces in accordance with the rigorous standards of Swiss Made watchmaking.

Today the PRECISTA is continuing to reinforce its role in the development of watchmaking for military purposes by devoting very significant investments to research and innovation. Emphasis has also been placed on recruiting a highly qualified team. This team is ceaselessly working on the design and production of new PRECISTA models that interpret PRECISTA’s esthetic values in a novel manner, and on Swiss mechanisms that will drive the PRECISTA military timepieces of tomorrow. At the heart of PRECISTA’s strategy lies the perfecting, through synergies with SMW Swiss Military Watch Co. S.A., of innovative manufacturing procedures. This demonstrates its capacity for constantly reinventing and revolutionizing military watchmaking, in order to satisfy the requirements of its extremely sophisticated clientele.